The most powerful stain remover on Earth, from Earth.
Shop nowDeveloped by PhD Chemists
Highly rated by customers
Plant-based performance
Most popular natural cleaning & care
Developed by doctors, trusted by families.
From the beginning, we wanted to craft the most natural, safe, and effective cleaning & care items possible. That’s why we partnered with chemists, doctors, and experts to find solutions that are gentle on your family & surfaces, tough on dirt & grime, and safe for those with allergies and the most sensitive of skin.
Highly rated by millions.
We've earned our clean reputation over many years and millions of families served. For over six years, we've been humbled by tens of thousands of glowing reviews, plus hundreds of awards.
Highly reviewed
8+ million sold
#1 on Amazon
Highly awarded
Plant-powered cleaning
Cleaners don’t have to be harsh to work. Turns out, nature’s full of ingredients that are both gentle on you & amazingly powerful on gunk — even more effective than harsh chemical alternatives. No more choosing between safety & efficacy.
Himilayan pink sea salt
Sustainable coconuts
Pure olive oil
Essential oils
In business to help families & communities.
We're driven by a purpose to help all families be healthier, fight societal injustice, and be empowered with opportunity. For every sud we sell, a portion of the proceeds are donated to charities that work nation-wide to help a diverse range of families in need.
Doing good for goodness' sake.
With refillable bottles, plant-based ingredients, & much more, we’ve been able to sustain an environmental and community footprint that’s as gentle as our products.
Saved over 200 tons of plastic
Donated over $1M to charity
Cleaned over 800 million hands
Over 70 "Best of" awards
Never any Bad Stuff. (BS)
We don't cut corners, use overpowering fragrances, or use dyes. You’ll never find the following in any Puracy product: sulfates (e.g. SLS, SLES, SCS), caustics, phosphates, phthalates, animal byproducts, dyes, chlorine, allergens, optical brighteners, perfumes, chlorine, ammonia, formaldehyde, bleach, and more.
Seven years of glowing awards & reviews. Trusted by millions.
Over 25,000 5-star reviews
Over 8 million sold
#1 best seller on Amazon
