Baby Safe Cleaning Products

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Our ingredients

Clean formulas made from pure ingredients

We're committed to using only the purest ingredients available and every Puracy formula is formulated with plant ingredients and vegan friendly for the sake of everyone in your little world. When you choose a Puracy product, know that each ingredient has been scrutinized by our co-founder, chemists, doctors, and 3rd party experts for an ideal blend of safety and efficacy. When it comes to ingredients, we do not cut corners. If you ever want to learn more than you see on our website, email feedback@puracy.com to connect with our co-founder and product development team.

Naturally Clean & Soft Laundry

Laundry Day, Simplified

Measuring made easy

Unlike conventional laundry detergents, our detergent features an easy-to-use pump that delivers the exact amount you need for one load of dirty laundry: 2 pumps for HE loads or 4 pumps for Standard loads. Gone are the days of filling caps to the top and needlessly wasting detergent (and plastic).

A formula you can trust

We've created a stain cleaning formula that tackles stubborn stains and odors using only natural, plant-powered enzymes (all 6 of them!) that work in both hot or cold water. Take on everything from spit-up and blowouts to berries and milk with a formula that is both tough on stains and rinses completely from fabrics.

Scents that make sense

Unlike conventional detergents, laundry pods, or laundry powder, with Puracy, you'll never find harsh, synthetic fragrances or nasty ingredients in our formulas. Instead, you'll be left with unscented laundry straight from the wash. Cotton that smells like cotton, not “cotton fragrance.”

Baby-Friendly Cleaning Made Easy

Hypoallergenic, Worry-Free Formulas for Your Entire Household

If you're running a hectic household, you don't have time to worry about harmful ingredients such as sulfates, ammonia, petrochemicals, or bleach. That's why our vegan Baby Stain Remover is guaranteed to eliminate all laundry and fabric stains with plant-powered ingredients that can take on tough stains easily. Simply spray, wait overnight, and launder as usual.

Need help?

Frequently Asked Questions

What is Puracy's mission?

Puracy's mission is to make safe, and efficient home and personal care products accessible to families for healthy living. We're committed to transparency, plant derived ingredients, and sustainable practices.

Are Puracy products safe for my family and pets?

Absolutely! All Puracy products are designed with safety in mind, not only for humans but also for our furry friends. We carefully select ingredients that are gentle yet effective.

What ingredients do Puracy use in their products?

Puracy uses a blend of plant and mineral derived ingredients and gentle synthetic elements in our products. We strive to use plant-based ingredients whenever possible and all our formulations are free of harsh chemicals like sulfates, parabens, phthalates, and dyes.