Best Seller

Two sulfate-free Puracy concentrated laundry detergent refill pouches beside folded towels on a counter.

Before and after of a stained shirt cleaned with Laundry Detergent Concentrate + FREE Stain Remover.

Green icons highlight stain-fighting enzymes and sensitive skin features in our Laundry Detergent Concentrate.

A chart showing fabric stains and how Laundry Detergent Concentrate + FREE Stain Remover tackles them.

A woman and child smile folding laundry above: Laundry Detergent Concentrate + FREE Stain Remover.

Laundry Detergent (Concentrated, Sulfate-Free)

$62.99

$72.44

13% Off

Enzyme-powered laundry detergent. Addresses stubborn stains and odors. Delicate for those with eczema and other conditions.

Scent:

Unscented

Fresh Linen

Size:

Variant

Quantity

Description

Meet a gentle laundry detergent that works hard where it counts, lifting sweat, oils, and everyday stains for a truly deep clean without the harshness. A concentrated enzyme laundry detergent that keeps things simple, effective, and fabric-friendly.

Powered by a 4-enzyme blend for targeted stain removal
Uses 10x less water as the market leading discount detergent
USDA Biobased Certified, featuring biobased ingredients
Designed as a low-waste, better-for-you formula* for modern laundry care
Ideal for those seeking an unscented laundry detergent that still delivers powerful results

* Free from: SLS, sulfates, SLES, phosphates, artificial colors, caustics, phosphates, chlorine bleach, optical brighteners, animal testing

Ingredients

Made without sulfates (SLS, SLES, SCS), parabens, phosphates, phthalates, chlorine, dioxane, artificial fragrances, allergens, and dyes.
PETA-certified vegan and cruelty-free. Hypoallergenic.
USDA biobased

FULL INGREDIENT LIST

Shipping and Returns

Shipping: 1-2 business days to ship, 2-5 days for delivery.
Origin: Made and shipped from Dallas, Texas.
Tracking: Emailed upon dispatch.
No expedited options; weekend/holiday orders processed next business day.

Laundry Detergent (Concentrated, Sulfate-Free) Unscented / Refill (Pack of 2)Change

$62.99

Scent:

Unscented

Fresh Linen

Size:

Variant

Powerful Clean, Good for All

OUR FORMULA

Clean You Can Trust Every Day

A gentle, family-first formula free from irritants—ideal for eczema, allergies, and anyone who wants a worry-free clean.

Start Your Clean Routine

Thoughtfully Made

OUR FORMULA

Clean You Can Trust Every Day

A gentle, family-first formula free from irritants—ideal for eczema, allergies, and anyone who wants a worry-free clean.

Start Your Clean Routine

Efficacy

Expert Strength

Advanced Enzymes for Your Toughest Laundry

Created by doctors, our market-leading 10x concentrated formula fights stains and odors with four powerful enzymes while keeping clothes soft and fresh.

Upgrade Your Clean

Sustainability

Kind Clean

A Detergent That Plays Nice With Nature

Our cruelty-free, biodegradable formula in recyclable packaging is septic-safe and planet-approved—because clean shouldn’t come with compromise.

Choose Cleaner Living

Key Ingredients

Zinc Ricinoleate

Neutralizes odors to keep laundry smelling fresh.

4 Plant-based Enyzmes

Break down protein, starch, grease, and food stains.

C10-C16 Alcohol ethoxylate

A surfactant that breaks the surface tension of water, allowing things to become clean.

DISCOVER THE INGREDIENTS

We're Proud To Be Certified By

USDA Biobased

Certified biobased ingredients, as recognized by the USDA.

PETA Cruelty-Free

Neither this product nor its ingredients have been tested on animals.

How to Use

1

Measure

Standard Residential Machines 
• Small loads: 2 pumps
• Regular to large loads: 4 pumps

High-Efficiency Machines
• Small loads: 1 pump
• Large loads: 2 pumps

2

Add Detergent

Dispense the measured amount into the washing machine.

3

Wash

Run your laundry on the desired cycle.

Ready to try it?

Need Help?

Frequently Asked Questions

How many pumps of the concentrated detergent should I use per load?

A little really does go a long way here. Our formula is ultra-concentrated, so you’ll use less than you might be used to—and still get a thorough clean. Here’s a simple guide to get you started: High-efficiency (HE) machines: 1. 1 pump for small or lightly soiled loads 2. 2 pumps for larger or heavily soiled loads Standard machines: 1. 2 pumps for small loads 2. 4 pumps for larger or heavily soiled loads That’s it—no guesswork, no overpouring. If your laundry is somewhere in between, you can always adjust slightly. Once you dial in what works for your routine, it becomes second nature.

Is this detergent compatible with High-Efficiency (HE) washing machines?

Yes. It’s designed to work beautifully in HE machines. Our low-sudsing, ultra-concentrated formula gives you a thorough clean without excess foam, so your washer can run at its best. Most loads only need 1–2 pumps, making it an easy, efficient choice for HE laundry.

Can I use this detergent to pre-treat tough stains?

We recommend reaching for our Laundry Stain Remover. Our stain remover is designed specifically for pre-treating, with an expanded enzyme blend that works deeper into fabrics to break down stubborn stains like grease, food, and protein-based messes. For best results, spray the stain remover directly onto the spot, let it sit for a few minutes, then wash as usual. It’s a simple extra step that makes a noticeable difference—especially on the stains you thought might not come out.

Does this formula work well in cold water and hard water?

It’s designed to perform reliably across a wide range of conditions. Whether you’re washing in cold, warm, or hot water, our formula is built to deliver a thorough clean. It also works well in hard water, so you don’t have to worry about reduced performance or adjusting your routine. Just use the same simple pump dosing and let the formula do the rest.

Is this detergent safe for babies, sensitive skin, and eczema?

Puracy’s formula is thoughtfully made for delicate skin, including babies and those prone to sensitivity. It’s doctor-formulated and designed to clean effectively while being gentle on skin. We avoid harsh ingredients and focus on a balanced formula that’s suitable for everyday use, even if you’re managing sensitivities like eczema. As always, if your skin has specific needs, it’s a good idea to patch test or check with your healthcare provider.

Is it safe to use on cloth diapers?

Our detergent is suitable for cloth diapers. The concentrated formula rinses clean and is designed to leave behind less residue, which helps maintain absorbency and keeps fabrics feeling fresh wash after wash. For best results, follow your diaper manufacturer’s care instructions and avoid using more detergent than recommended. A little goes a long way.

Can I use this detergent on delicate fabrics like silk and wool?

Puracy Laundry Detergent is formulated to be tough on stains while still being gentle on delicate fabrics like silk, wool, and lace. While some enzyme-based detergents can be harsh on protein-based fibers, our formula is designed to clean effectively without compromising the look, feel, or integrity of your favorite delicate pieces. As always, we recommend following the garment care label instructions for best results, including water temperature and wash settings.

How do bio-powered enzymes work to remove stains?

Instead of relying on harsh chemicals or bleach, our detergent uses a targeted blend of bio-based enzymes to help break down tough stains so they can be easily washed away. Our formula includes four powerful enzymes, each designed to tackle a different type of mess: 1. Protease helps break down protein-based stains like blood, milk, and egg 2. Amylase targets starches and carbohydrates commonly found in sauces, gravies, and other food spills 3. Lipase works on grease, oils, and other fatty stains 4. Mannanase helps break down complex food stains to boost overall cleaning performance Together, these enzymes deliver a deep clean while remaining gentle on your fabrics.

What harsh chemicals, such as sulfates or optical brighteners, are left out?

At Puracy, we leave out a lot of the ingredients people commonly want to avoid in laundry care so you can feel good about what you’re using at home. Our Laundry Detergent is made without harsh or unnecessary additives like SLS, SLES, sulfates, phosphates, chlorine bleach, optical brighteners, artificial colors, or animal testing. Our Free & Clear formula is also fragrance-free and designed for sensitive skin and allergy-conscious households. For those who prefer a light scent, our Fresh Line version uses essential oil–derived fragrance.

What preservatives do you use, and are they safe?

We use a carefully selected preservative to help keep our formula stable, effective, and protected over time. In Puracy Laundry Detergent, we use Benzisothiazolinone at very low levels as an antimicrobial agent and preservative. It helps prevent the growth of unwanted microbes in the product so it maintains its quality throughout its shelf life. It is well-studied and effective at low concentrations, and it is also fully biodegradable, aligning with our commitment to more environmentally responsible formulas.

Does this detergent contain synthetic fragrances or dyes?

Our laundry detergent is made without artificial colors, dyes, or synthetic fragrances. We offer two options depending on your household needs: Free & Clear (Unscented): This variant is truly fragrance-free. We don’t use synthetic fragrances or masking agents, making it a good choice for those with sensitive skin. Fresh Linen: This version leaves clothes lightly scented with a clean, fresh finish. The fragrance is made with essential oil–derived ingredients that meet ISO 9235 natural-origin standards, so you get a fresh scent without relying on synthetic fragrance blends.

How does the 10x concentrated formula help the environment?

Puracy’s 10x concentrated formula is designed to deliver powerful cleaning performance while helping reduce unnecessary waste. Because the formula is highly concentrated, each bottle provides more loads while using significantly less plastic and packaging compared to traditional bulky detergent jugs. In fact, our concentrated format helps reduce plastic waste by over 80%. We’ve also put extra thought into our packaging. Our 48 oz refill pouches provide up to 192 loads and are made from BPA-free recyclable materials, helping you refill more and throw away less.

Is this detergent safe for septic systems and greywater?

Puracy Laundry Detergent is compatible with both septic systems and greywater Systems. Our formula is biodegradable and made without ingredients like phosphates, chlorine bleach, and sulfates such as SLS and SLES that some households prefer to avoid. The concentrated formula is designed to rinse clean while being mindful of the impact household products can have on home water systems and the environment.

Overall rating: 4.71875 / 5 from 160 reviews.

AI Generated Review Summary

This concentrated, sulfate-free laundry detergent is doctor-formulated and offers a ten times richer formula, reducing waste by over 80% with 64 loads per 16-ounce bottle. It effectively clears stains and odors while being gentle on fabrics and suitable for various delicate conditions. The detergent is also eco-friendly and free from harmful chemicals.

Summary topics

Scent (26%): Customers have mixed opinions about the scent, with some loving it and others finding it deceiving.
Effectiveness on Clothes (18%): A significant amount of customers expressed appreciation for the clean ingredients and effectiveness of the laundry detergent.

Review topics: ["feel","customer service","results","use","looks","scent","detergent","clothes","ingredients","soap","puracy","amount","bottle","cleans","stains","fragrance","chemicals","laundry","load","machine","family","works","washer","solved","skin","refill"].

Review highlights

"Clothes smell fantastic." — Kate F.
"Overall, sweaty clothes are hard to deal with using any detergent so I can’t knock Puracy too bad, hence the 4 stars." — Brian R.
"My clothes are always fresh and clean and a little goes a long way." — Susan W.

Reviews

Enjoying the product!

"My daughter and I have been using Puracy Laundry Detergent for a few weeks and like the product. You use a small amount and everything comes out clean. We use dryer balls and our clothes come out soft, clean, and ready to wear. We enjoy there not being an artificial scent and using such a small amount. We switched from another natural detergent so we didn’t have any issues I know some users have when switching from traditional laundry detergent and softeners to a natural detergent."

— Diane H. (5/5)

Love puracy laundry detergent! I’ve

"Love puracy laundry detergent! I’ve tried other natural, non toxic detergents but Puracy is the only one I’m totally happy with. The scent is light, clean and natural (I’m very sensitive to perfumes but wanted a clean smell). It works very well on cleaning smells and stains. I do use puracy’s spot cleaner for greasy stains and it works great! Highly recommend both products."

— Lynn P. (5/5)

Laundry detergent

"I have been using for years and I love it. Very convenient. The refills are easy to use and I love not having to get those large detergent containers. My only complaint is not the detergent, but the Balls to dry. I know they are better for my closes, but they do not make them as soft as dryer sheets. I am still using the balls though."

— Elaine G. (5/5)

It works very well and

"It works very well and leaves my clothes and sheets feeling soft and clean."

— Dale S. (5/5)

I love this product because

"I love this product because it cleans so well and you use a small amount. I’m not carrying huge laundry bottles back from the grocery store."

— Helen Z. (5/5)

I gave it a 5

"I gave it a 5 because it not only cleaned really well but took away the musty odors from my kitchen towels."

— Marilyn K. (5/5)

Nice

"Seems to clean well and love the good ingredients."

— Roberta B. (4/5)

Seems to clean great, though

"Seems to clean great, though I do have to use the extra pump most days as I run large loads all the time. The scent could be a little more pronounced, but if enough soap is used the clothes smell clean and not of anything in particular. So far fantastic at fighting odors. I still may have to get out the dish soap for oil based stains on kid clothes."

— Jamie H. (4/5)

Great product! The laundry detergent

"Great product! The laundry detergent is so pure and clean! The results are fabulous and clothing smells fresh without needless odors."

— Margaret W. (5/5)

Have been buying Puracy products

"Have been buying Puracy products for years and love this company! Our family really enjoys the hair care, cleaning products, and hand soap. Great scents and all so much healthier than the big brands."

— Lisa C. (5/5)

Laundry Detergent (Concentrated, Sulfate-Free)

Ingredients

Ingredients