98.5% Natural
The Puracy Shampoo (Sulfate/Paraben/Silicone-Free) bottle, with a teal label and clear liquid, is infused with botanical extracts in a 12 oz size and features a refreshing citrus + mint scent.
Puracy's Shampoo (Sulfate/Paraben/Silicone-Free) Refill pouch, featuring botanical extracts and a refreshing citrus mint scent, 48 fl oz, is suitable for all hair types.
Our Shampoo (Sulfate/Paraben/Silicone-Free) boasts a guarantee chart featuring icons for effectiveness, natural ingredients, non-toxicity, made in the USA, cruelty-free certification, and zero-risk assurance. It is enriched with botanical extracts to deliver enhanced results.
A person applies conditioner in the shower, following instructions on using the Puracy Shampoo (Sulfate/Paraben/Silicone-Free) and Conditioner, enriched with botanical extracts. This natural blend nourishes hair while emollients provide moisture, leaving your locks feeling soft and refreshed after every wash.
Shampoo (Sulfate/Paraben/Silicone-Free)
Puracy's Shampoo (Sulfate/Paraben/Silicone-Free) refill pouch features hypoallergenic, salon-tested, plant-powered ingredients enriched with botanical extracts.
Shampoo ingredients list set against a backdrop of limes, leaves, and wooden slices, enhanced with botanical extracts for a natural feel. This formula is free from sulfates, parabens, and silicone.
A bottle of Sulfate/Paraben/Silicone-Free Shampoo, enriched with essential oils, offering benefits such as being safe for color-treated hair and hypoallergenic.
A woman steps out of the shower wrapped in a towel, while text underscores the absence of sulfates, parabens, and silicones in the Shampoo, highlighting its safety, eco-friendliness, and the nourishing benefits of botanical extracts.
Sulfate, paraben, and silicone-free shampoo and conditioner bottles, featuring media logos such as NBC and The Wall Street Journal on the left, highlight formulations enriched with botanical extracts.
The Shampoo (Sulfate/Paraben/Silicone-Free) refill pack is displayed alongside four bottles, highlighting cost savings and reduced plastic waste, while offering the nourishing benefits of botanical extracts.
Puracy Shampoo (Sulfate/Paraben/Silicone-Free), citrus + mint, 12 fl. oz, featuring a blue and clear label, infused with botanical extracts and essential oils for a refreshing cleanse, provides gentle nourishment for your hair.
The 48 fl. oz. teal pouch of Puracy's Sulfate/Paraben/Silicone-Free Shampoo refill, enriched with essential oils and botanical extracts for a citrus mint scent, features a new look label.
A bottle of sulfate, paraben, and silicone-free Puracy shampoo with a green label is enriched with citrus and mint botanical extracts and essential oils for a refreshing cleanse.
Puracy Shampoo (Sulfate/Paraben/Silicone-Free) featuring a citrus and mint scent, available in a 48 fl. oz bottle and refill pouch, enriched with botanical extracts, set against a teal geometric background.
Two pouches of Puracy Shampoo (Sulfate/Paraben/Silicone-Free) refill, infused with botanical extracts and essential oils in a citrus + mint scent, 48 fl. oz. each, featuring a new look and updated refill information.
Two bottles of Puracy Shampoo (Sulfate/Paraben/Silicone-Free) with a blend of citrus and mint, enriched with botanical extracts, featuring teal labels.

Shampoo (Sulfate/Paraben/Silicone-Free)

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Vitamin- and mineral-rich clarifying shampoo with plant-based extracts keeps hair clean for over three days.

98.5% Natural

Plant-based ingredients

No parabens, sulfates, & more

Fortified with Vitamin E and B5

Scent:
Size:
Quantity:

100% Satisfaction Guaranteed

If you don't love your purchase, contact us for a replacement or refund - no matter when you placed your order.

100% Satisfaction Guaranteed

If you don't love your purchase, contact us for a replacement or refund - no matter when you placed your order.
  • Crafted with a blend of emollients, botanical extracts, and essential oils such as:
    • black walnut
    • European ivy
    • soapbark
  • Leaves locks cleansed, shiny, weightless, and frizz-free.
  • Doctor- and salon expert-approved for all hair types (straight, wavy, coarse, dry, normal, oily, colored).
  • With Vitamin E and Vitamin B5 for a strong scalp.
  • Hypoallergenic. Vegan. Gluten free. 
  • Certified cruelty free. 
  • Septic safe.
  • No dimethicone, cocamidopropyl betaine, sulfates, quats, formaldehyde, salicylates, parabens, phosphates, MEA, DEA, TEA, petroleum-based ingredients, animal by-products, perfumes, or dyes
  • Citrus & Mint scented.

Pairs Perfectly With

The Puracy Silicone/Dimethicone/Sulfate Free Conditioner, infused with natural essential oils, provides deep hydration with its refreshing citrus and mint formula.
Conditioner (Silicone/Dimethicone/Sulfate Free)
From $9.99
The Dry Shampoo (Benzene & Silicone-Free, Color-Safe) comes in a teal can adorned with a hexagonal pattern and highlights its benzene-free composition, utilizing plant-based ingredients to deliver an effective, hypoallergenic vegan formula.
Dry Shampoo (Benzene & Silicone-Free, Color-Safe)
$11.99

Reviews Are In

Don't just take our word for it.

Shampoo UGC 3
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oh hair you so funny

Cleans hair for days. Safe for daily use.

Hydrates, strengthens, and removes friction, offering a 3-day non-washing window. Hair effectively absorbs moisture & fortifies, which prevents dirt and grease buildup.

Key Ingredients

Plant-powered strength. Never more than 1.5% synthetic.

Squalene 1

Squalene

Deeply hydrates & moisturizes

Natural Essential Oils

Natural Essential Oils

Fights dryness

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LexFeel N5

Detangles & boosts shine

forest

Plant-based ingredients

test-tube-leaf

Made by salons & PhDs

dog

Certified Cruelty-Free

no-bad-stuff

No parabens, sulfates, & more

Why Choose Us

Naturally effective, safe for the whole family

  • Hypoallergenic

  • Over 180 washes per refill

  • 3-day non-washing window

  • Biodegradable, greywater & septic safe

BUY NOW

  • Hypoallergenic

  • Over 180 washes per refill

  • 3-day non-washing window

  • Biodegradable, greywater & septic safe

BUY NOW

Shampoo (Sulfate/Paraben/Silicone-Free)

4.6/5
1984 reviews

My Hair Shines!

I’ve been using Puracy shampoo for several years now and wouldn’t change. I love the smell and know that I can trust the quality. My hair shines and feels so light, not weighed down like many other shampoos do.


-Coleen C.

FAQ

Specific Questions

Yes. This clarifies by deeply cleansing hair to get rid of grease and buildup.

One that doesn't strip oils. Our sulfate-free formula is loved for maintaining moisture for all hair types and is free from irritants like cocamidopropyl betaine.

It's dimethicone-free. Our nature-sourced ingredients create a friction-free texture, detangle, and add shine.

Yes. Our formula copies the effects of moisturizing haircare using only natural ingredients. We're proud to be one of the first to use LexFeel N5 to mimic the effects of dimethicone and other silicones without harming your locks or the planet.

No. This is sulfate-free (non-oil stripping).

The same pH level as your scalp (about 5.5) to avoid irritation, dryness, and itching.

Absolutely. Our team of Ph.D chemists and salon experts designed this for all types of color-treated locks. This haircare product gently cleanses without leaving oil or static.

Absolutely. Our products work on as many hair types as possible, including curly.