Packed with gentle cleansers & fortified with vitamins, this plant-based shampoo is safe for daily use by all hair & skin types. 🚿
The first of its kind. Plant-powered performance shampoo developed by doctors and salon professionals, ridiculously natural & rigorously tested to be safe for all hair types & colors. Keeps hair cleaner for longer with weightless moisture.
Plant-based ingredients & botanicals are most compatible with your natural hair. From olive-oil based squalene to rich beet sugar extract, our careful blend of natural cleansers, botanical extracts, and vegetable emollients was developed by doctors and salon professionals to clean, hydrate, & strengthen hair while eliminating frizz & friction.
By not attaching anything artificial to the hair (like silicone), hair is allowed to naturally absorb moisture & become fortified, which helps prevent the buildup of dirt, grease, and other damaging conditions.
“As a hairdresser who demands the best from my products, a busy Mom with limited time to fuss with my hair, and advocate for clean beauty — this checks all the boxes!”
Martha Lynn Kale
Salon Owner in Austin, TX
Enhanced purely with only natural essential oils, this subtle scent provides notes of freshly sliced bergamot, paired with bright hints of muddled peppermint & evergreen eucalyptus.
Our vegetable & plant-based key ingredients are highly renewable & sustainably sourced right from nature. Coconut-based cleansers create rich, luxurious foam without the need for sulfates. And for the first time in a shampoo, our unique, balanced blend of natural soapbark, European ivy, black walnut leaf, matricaria, & ginseng extracts restore essential nutrients to the hair and scalp.
Featuring naturally-derived ingredients from coconuts, beets, olive oil, European ivy, soapbark, black walnut, matricaria, ginseng, bergamot, peppermint, eucalyptus, Himalayan pink sea salt, & more.
Two vitamins that are essential for healthy, strong hair & scalps are Vitamin E and Vitamin B5. We fortify this shampoo with these and other necessary vitamins & minerals to help encourage hair growth, repair, and shine for all hair types.
We’re strict about the ingredients we use. You won’t find any overpowering synthetic perfumes here, only light aromas from essential oils. Also never included in anything Puracy crafts are silicones, sulfates, parabens, phosphates, dyes, and a whole lot more.
Never any sulfates, silicone, dimethicone, palm oil, cocamidopropyl betaine, quats, formaldehyde, parabens, phosphates, MEA, DEA, TEA, petroleum-based ingredients, animal by-products, perfumes, or dyes.
My Hair Shines!
I’ve been using Puracy shampoo for several years now and wouldn’t change. I love the smell and know that I can trust the quality. My hair shines and feels so light, not weighed down like many other shampoos do.