Baby Care Products

Carefully developed, and doctor approved. Puracy products are natural, effective, gentle enough for your family's youngest members.

Our ingredients

Clean formulas made from pure ingredients

We're committed to using only the purest ingredients available and every Puracy formula is at least 98.5% natural and vegan friendly for the sake of everyone in your little world. When you choose a Puracy product, know that each ingredient has been scrutinized by our co-founder, chemists, doctors, and 3rd party experts for an ideal blend of safety and efficacy. When it comes to ingredients, we do not cut corners. If you ever want to learn more than you see on our website, email feedback@puracy.com to connect with our co-founder and product development team.

Our Natural, Plant-Powered Mission

Clean your world... and everything that's thrown at it

Rinse with a single cup

Whether you wash with our baby shampoo or simply soak in our bubble bath, 1 cup will rinse your little one from head to toe. Bath time is a special time between parent and child. A single rinse sequence ensures bath time remains fun, not stressful.

Calming, Gentle Scents

Babies and new moms are extra sensitive to smells. We worked tirelessly to ensure our scents complement caring for your child, not overpower it. And all our scents come from real ingredients, like grapefruits, lavender flowers, and vanilla bean.

Good for Babies and the Planet

We believe the best baby products are hypoallergenic, vegan, gluten-free, and biodegradable to avoid skin irritation. Our natural baby care line is also cruelty-free.

Need help?

Frequently Asked Questions

What is Puracy's mission?

Puracy's mission is to make safe, natural, and efficient home and personal care products accessible to families for healthy living. We're committed to transparency, natural ingredients, and sustainable practices.

Are Puracy products safe for my family and pets?

Absolutely! All Puracy products are designed with safety in mind, not only for humans but also for our furry friends. We carefully select ingredients that are gentle yet effective.

What ingredients do Puracy use in their products?

Puracy uses a blend of natural ingredients and gentle synthetic elements in our products. We strive to use plant-based ingredients whenever possible and all our formulations are free of harsh chemicals like sulfates, parabens, phthalates, and dyes.

We're Only Happy If You're Happy

We're confident you'll love our products, but if you're not satisfied, we'll provide a full refund. We may ask for feedback or a return to help improve our offerings.