We Make High-Quality Natural Products that Actually Work... Really Well
Our founder Sean Busch started Puracy with a single goal: to make effective, plant-based cleaning and personal care products that were gentle enough to use around his growing family. It all started years before, when Sean noticed his pet beagle repeatedly getting sick. The culprit? Toxic residue from a popular wet mop floor cleaner. Since then, Sean wanted to make sure the products in his household were safe for everyone, including pets, those with allergies, and newborns. He worked with a team of doctors and chemists to create cleaners that were both tough on dirt and grime and gentle on sensitive skin.
With tens of millions of bottles sold, Puracy products are Amazon bestsellers and have been featured by The New York Times, Forbes, and more. They are also available at select Target and Walmart stores nationwide.
Our Small, Family-Owned Company Is Winning Awards
With more than 20,000 five-star reviews, our natural & organic formulas have been thoroughly tested and proven to work flawlessly in households everywhere. In just nine short years, we’ve won countless awards, including...
70,000+ Five-Star Reviews
More than 20 Million Bottles Sold
10+ #1 best sellers on Amazon, since 2013
Our Guarantee
Kid- and Pet-Friendly
Plants- and Mineral-based Formulas
Cruelty-Free
Developed by Chemist and PhDs
No B.S. (Bad Stuff)
pu-ra-cy [pure-a-sea] = the state of pure
We believe in full transparency when it comes to our product labels and marketing efforts. Our labels clearly outline every ingredient within each Puracy product - no exaggerations, no omissions.
Based on our commitment to using only the purest ingredients available, every Puracy formula is at least 98.5% natural. Many of our products contain an even higher percentage of natural ingredients. In other words, there is never more than 1.5% of synthetic ingredients in any given product formula.
Safe for Your Families, Pets, and the Environment
No sulfates (SLS, SLES, SCS), triclosan, formaldehyde, parabens, phosphates, MEA, DEA, TEA, chlorine, bleach, petrochemicals**, animal by-products, allergens, perfumes, dyes, or caustics.
Crafted By Experts
Including leading doctors and scientists
"Puracy offers products with more than 96% natural ingredients while at the same time being incredibly efficient! That way I don't have to choose between healthy or clean -- I get both!"
Anne Therese Gennari Climate Optimist
"Not only are Puracy's products 98.5% natural but they WORK! I will always place Puracy above others and at the top of my list because I know I am keeping my family safe as I care for our home."
Hailey Becnel Author of Keeping it Clean
"Puracy’s Multi-Purpose Cleaner is my favorite The result is top-notch. I'm also super satisfied with Puracy's laundry soap. I love that there is no scent, as my children have eczema. "
Gabrielle Vigneault Cleaning & Lifestyle Digital Creator
Our Mission
To help families care for their world in an easier and more enjoyable way
Every Puracy Purchase Also Helps
Clean, Safe Households
Our ingredients are plant-based, gentle, hypoallergenic, free of harsh chemicals, and child and pet safe.
A Sustainable Future
Our products are biodegradable, our bottles are recyclable, and our refill pouches save more than 90% in plastic, water and energy.
Give Back to the Community
For every purchase, we make a donation to local children and families in need. Our products are proudly made in the USA, and the artwork on every bottle helps support local artists.
Featured & highly-rated by
Where Can I Buy Puracy?
If you’re like most Americans, you already use things like hand soap, body wash, all-purpose cleaner, shampoo, and lotion everyday. Why not upgrade to better quality, more natural products AND get them shipped right to your door when you need them? More than one million customers - from first-time buyers to natural cleaning product experts - have already switched to Puracy.
We're Only Happy If You're Happy
We're confident you'll love our products, but if you're not satisfied, we'll provide a full refund. We may ask for feedback or a return to help improve our offerings.