We're here to guide you in selecting the effective cleaning products for your home, and we want to show you how Puracy stacks up against Attitude products.

Our review measures safety, effectiveness, affordability, packaging and consumer trust to help you decide how we fair against the competition.

If you want to know more, see how we compare against our other competitors.

Snapshot Summary: Puracy vs Attitude

How are they similar?

  • Puracy and Attitude are known for their ingredients’ safety transparency and environmentally conscious efforts in packaging decisions.
  • They have email and phone support for customer service inquiries and issues.
  • They have refill options that lessen the impact on the environment.

How are they different?

  • Puracy has a 90-day refund policy while Attitude only has 60-days warranty.
  • Puracy has a lower spending requirement of $55 for free shipping versus Attitude’s free shipping for over $60 spending.
  • Both brands have a low to moderate hazard rating on EWG, while Attitude products are EWG Verified.

Puracy

Attitude

Formulation

Great cleaning power using plant enzymes and concentrated formulas.

See: What natural means to us

Uses plant-based ingredients formulated with an R&D team in their in-house lab.

Performance

Effective on most surfaces and treats common stains.

Effective on most surfaces and treats common stains.

Ingredients Safety

All products have safety data sheet for full ingredients transparency.
See: Our list of ingredients

To maintain their EWG Verified status, Attitude makes sure there are no known toxic substances in their products.

See their glossary of ingredients

Price Per Ounce (Multi-surface Cleaner Concentrate)

$0.16 per ounce for the concentrated refill.

$0.22 per ounce for the 27.1 fl oz refill 


It can go as high as $0.75 per ounce if you choose the aluminum spray version.

Certifications

Leaping Bunny and PETA cruelty-free

EWG Verified

ECOLOGO® Certified products

PETA cruelty-free

Product Range Scope

House cleaning: Everyday Surface Cleaner, Carpet and Upholstery Shampoo, Carpet Spot Remover, Stainless Steel Cleaner, Dish Soap, and Dishwasher Pods.

Laundry: Laundry Detergent, Laundry Stain Remover

Personal Care: Shampoo, Conditioner, Dry Shampoo, Scalp Scrub, Body Wash, Foaming Hand Soap, Gel Hand Soap

Baby Care: Baby Shampoo, Baby Body Wash, Baby Bubble Bath, Baby Stain Remover, Baby Laundry Detergent

Pet Care: Pet Stain and Odor Remover

Home cleaning: All-purpose cleaners, dishwashing soap, dishwasher tablets, bathroom cleaner, floor cleaner, window and glass cleaner, kitchen cleaner, fruit and vegetable wash, 

Laundry: Laundry detergent

Personal Care: Shampoo, conditioner, hand soaps, deodorant, body wash, moisturizer, scrubs, hand creams, hand sanitizers, bubble bath, oral care

Baby care: Baby shampoo and body wash, bubble wash, body lotion, toy and surface cleaner

Pet care: Pet grooming

Cosmetics: Makeup and skin care

Packaging

Uses refillable plastic bottles. Now has refillable glass bottle option and infinitely recyclable aluminum containers.

Uses refillable and recyclable containers 

Scent

Has fragrance-free options

Has fragrance-free options

Availability

Available online via the website and Amazon

Available online via the website, Amazon, and their online retail partners around the globe.

Also has retail partners in Malaysia, Singapore, Japan, Europe, and Canada

In-depth Comparison of Puracy and Attitude

Which one is the best? It depends on your individual needs. Do you favor a brand with a strong online availability or do you prefer a brand you can readily find in your local store?

There are other things to consider too. Let’s find more here:

Formulation

  • Puracy
    • We’ve formulated cleaning products that are tough on stains but gentle for humans and the environment.
    • Our Laundry Detergent and Laundry Stain Remover boasts up to 6 grease and stain-fighting enzymes that target up to 1500 kinds of stains.
    • The Shampoo and Conditioner combo is fortified with vitamins E and B5. And it does great for all hair types.
    • Meanwhile, our Body Wash is pH-balanced with a refreshing scent of citrus and sea salt or coconut and vanilla.
  • Attitude
    • With its in-house team of researchers, they produce vegan formulations that are EWG Verified.
    • It also has dermatologically tested products for those with sensitivities.
    • The laundry stain remover is 98% naturally derived with a vegan and cruelty-free formula. 
    • The shampoos are 97.9% naturally sourced ingredients and are available in various scents. It also has a 2-in-1 shampoo and body wash option.

Price

  • Puracy offers concentrate bottles packed with cleaning power.
    • Our Everyday Surface Cleaner is more affordable at $0.16 per ounce when you get the concentrated refill option that can make up to 1 gallon of cleaning solution.
    • A concentrate option means you can clean more with less product — that’s more savings for you and less storage space requirement, too.
  • Attitude offers refills in boxes
    • Attitude’s all-purpose cleaner is valued at $0.22 per fl oz. for its plastic container options.
    • The newer packaging with highly recyclable aluminum bottle spray is valued at $0.75 per ounce, which is even more expensive.
    Packaging

  • Puracy cares about the environment from ingredients safety to making greener packaging choices.
  • Attitude also strives to use more eco-conscious decisions with refill options.
    • Uses #2 HDP plastic bottle for shampoo/conditioner
    • Uses BPA-free bag from 100% recyclable #7 plastic for its eco-refills.

    Effectiveness

  • Puracy boasts more plant enzymes than any other brand.
    • With powerful plant-based enzymes, our products are praised for their effectiveness on dirt, grime, grease, and stains.
    • Our Dish Soap has over 10 super plant ingredients in its formula that leave no residue on your plates and pans.
    • Our Laundry Detergent has 6 super plant enzymes and 10x concentration that can remove sweat stains and deep-seated dirt.
  • Attitude rigorously tests its products to meet certain standards.
    • With an ECOLOGO certification, their products are put under rigorous testing for various standards, including effectiveness.
    • Their unscented dish soap is 97% naturally derived with a degreasing power that’s good for people with sensitive skin.

    Scent

    • Puracy is available in a few scent options and fragrance-free options.
    • Attitude has more scent options and it also has fragrance-free options.

    Ingredients Safety

  • Puracy is committed to a safer home environment.
    • We place a strong commitment to choosing the ingredients in every Puracy product, and you can learn more about the different ingredients that go into our natural formulas.
    • You can check every product page in our website is described in detail, including a safety sheet so that you know what goes in it.
  • Attitude updates its ingredients for safety.
    • It measures its ingredient safety against databases such as that of California’s Proposition 65.

    Certifications and Claims

    • Puracy is Leaping Bunny and PETA cruelty-free certifies, which means we never test on animals.
    • Attitude has a PETA cruelty-free certification, the EWG Verified logo, and ECOLOGO.

    Product Range Scope

  • Puracy serves more products under home care.
  • Attitude has less home cleaning products, but offer more in beauty and skin care.
    • It has a wider product line that extends to beauty care, including makeup, sunscreen, face creams, lip balms, and other skincare products.

    Availability

  • Puracy is available online + we ship internationally.
    • We ship within the continental US with free shipping on orders for $55 carts or more.
    • We also ship to Hawaii, Alaska, Puerto Rico, and APO addresses.
    • If you live outside the US, you can still get our best-selling Puracy products with your Amazon app.
  • Attitude has global retail partners.
    • Montreal-based Attitude is available in stores around Canada, US, Malaysia, Singapore, and Japan.
    • It has an online website and is available on Amazon + online retail partners that ship internationally, in Asia, Africa, and Europe.

    Let’s Compare the Benefits and Drawbacks of These Brands

    After reviewing their similarities and differences, let’s draw a summary about the pros and cons of using Puracy and Attitude products.

    You can also visit our FAQ section for more information.

    Why Use Puracy Products?

    Consumers choose us for formulations with plant enzymes that are tough on dirt but gentler for people and the environment.

    Our Everyday Surface Cleaner boasts a formula that’s generally more affordable and can clean every room in the house.

    Areas of Improvement for Puracy

    While Puracy has a few scent options, we’re known for a naturally cleaning smell instead of the conventional strong smells that might not be great for people with sensitivities.

    We have more products under home care cleaning, as well as our baby care and personal care lines. 

    Why Use Attitude Products?

    Attitude is EWG Verified and cruelty-free. It has an extensive product range that includes skin care, including sunscreens, facial serums, and even makeup.

    They’re also commercially available globally and with a strong partnership with online and offline retailers.

    Areas of Improvement for Attitude?

    Their all-purpose cleaner costs $0.22 per ounce for the plastic container option, and it can go up to $0.75 per ounce for the aluminum spray version.

    Attitude has a shorter refund policy compared to Puracy and a higher spending requirement for free shipping ($60).