Best-Selling Plant-Powered Cleaning Products
Developed by Doctors, Trusted by Families.
From the beginning, we set out to create the strongest plant-powered products for cleaning and care. That’s why we partnered with chemists, doctors, and experts to find solutions that are gentle on your family & surfaces, tough on dirt & grime, and friendly for those with allergies and the most sensitive of skin.
Our Guarantee
Reviewed and Loved
by People Just Like You
Plant-Powered Cleaning
Cleaners don’t have to be harsh to work. Nature offers ingredients that are tough on grime and gentle on you. One of its secret weapons? Enzymes— proteins that break down stains at the molecular level. Think of them as tiny machines targeting proteins, oils, and starches, making cleanup effortless. No more trade-off between peace of mind and performance.

Enzymes

Himalayan pink sea salt

Essential oils

Sustainable coconuts

Pure olive oil

We’re doing our small part.
Our impact to the environment is a work in progress making strides. Through a big emphasis on refill pouches, biodegradable formulas, reusable glass bottles, and paying to offset the carbon of every order we ship, we're starting a long journey towards an even gentler footprint on the planet.

In business to help families & communities.
We're driven by a purpose to help all families be healthier, fight societal injustice, and be empowered with opportunity. For every sud we sell, a portion of the proceeds are donated to charities that work nation-wide to help a diverse range of families in need.

Doing good for goodness' sake.
With refillable bottles, plant-based ingredients, & much more, we’ve been able to sustain an environmental and community footprint that’s as gentle as our products.

Never any Bad Stuff. (BS)
We don't cut corners, use overpowering fragrances, or use dyes. You’ll never find the following in any Puracy product: sulfates (e.g. SLS, SLES, SCS), caustics, phosphates, phthalates, animal byproducts, dyes, chlorine, allergens, optical brighteners, perfumes, chlorine, ammonia, formaldehyde, bleach, and more.
Over Ten Years of Happy Customers
Featured & highly-rated by

We're Only Happy If You're Happy
We're confident you'll love our products, but if you're not satisfied, we'll provide a full refund. We may ask for feedback or a return to help improve our offerings.