organic lotion

Why Organic Lotion Is Essential for Healthy Skin

We all know about the benefits of body lotion, but discover why organic body lotion could hold the secrets to healthier skin.

Written by Tenley Haraldson. Medically reviewed by board-certified dermatologist Dr. Julie Jackson.

There’s a massive market of salves and body butters that promise moisturized skin, but many contain ingredients like parabens, synthetic perfumes, and even formaldehyde. You know, ingredients that can negatively impact skin health.

Discover why a switch to organic lotion might be the key to softer, more radiant skin!

1. Organic Lotion Ingredients Encourage Healthy Skin

According to the USDA, “organic" skincare products must contain at least 70% organic ingredients (excluding water or salt) like:

  • Shea butter has intensive moisturizing properties and improves dryness, flakiness, and redness.
  • Sunflower seed oil is packed with vitamin E and is highly absorbent.
  • Vegetable glycerin keeps skin soft and supple while locking in product moisture.
  • Aloe vera fights bacteria and soothes inflammation, redness, and itchy skin.
  • Vitamin E (often sourced from tocopheryl acetate) is an antioxidant and wonderful moisturizer.

2. Organic Lotions Don't Use Endocrine Disruptors

organic body lotion

In clinical studies on mice and human tissue, endocrine disruptors show signs of either mimicking or inhibiting hormone function.


These cheap and effective preservatives are found in a variety of beauty products.

Short-term butylparaben use was determined to have adverse effects on male rats’ reproductive systems. Other topical side effects of paraben use include pain and itchiness.


Phthalates are often found in plastic bottles, synthetic fragrances, and personal care products. Phthalates have been linked to certain types of cancers, early-onset puberty, obesity, and inhibited development in male infants.


Used in the production of certain plastics, various bisphenol A studies have linked exposure to brain, behavior, and prostate gland issues in infants and children.

3. Organic Lotions Don't Contain Artificial Fragrances or Perfumes

organic lotion for sensitive skin

Artificial fragrances are found in the majority of personal care products. Due to an FDA loophole, in order to protect "signature scents", companies aren’t required to list chemicals used in fragrances. It's not always possible to know what chemicals are in your lotion – and there could be hundreds!

Puracy products are delicately scented with organic essential oils. For example, our Organic Baby Lotion is delicately scented with lavender and pink grapefruit.

4. Natural Body Lotions Support Natural Moisturizing Properties

lotion without chemicals

The right balance of natural oils and vitamins support the healthy functioning of your skin, promote wound healing, and even help restore the stratum corneum (the outermost layer of skin).

For example, your outer layer of skin has a high content of longer chain free fatty acids and C-18 unsaturated free fatty acids (like linoleic acid). Organic sunflower seed oil actually functions better than olive oil to repair the outer layer of skin.

5. Organic Body Cream Doesn't Contain Synthetic Materials

plant based lotion

Many mainstream lotions and personal care products commonly contain the following synthetic chemicals:

Preservatives like BHA & BHT

BHA and BHT are found in creams and personal products with synthetic fragrances. Studies have linked them with organ toxicity, reproductive toxicity, and skin irritation.


Formaldehyde is a known carcinogen and severe respiratory irritant that can cause central nervous system damage. It's occasionally used as a preservative in skin care products.

While low concentrations aren’t considered hazardous by regulatory bodies, we don’t believe they belong anywhere near skin. That’s why Puracy uses natural, plant-based preservatives (like ethylhexylglycerin and phenoxyethanol) that are just as effective.

Choose Puracy Organic Lotion for Soothed Skin

organic lotions

We've worked with dermatologists and biochemists to formulate our Organic Baby Lotion for people of all ages and skin sensitivities. Made from organic ingredients like aloe vera, shea butter, and jojoba oil, this organic lotion naturally moisturizes skin while restoring balance and comfort.