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Organic Baby Lotion
Baby /Skin

Organic Baby Lotion

Natural, plant-based, hydrating, & calming lotion with vitamin E. Nourishes & protects the most sensitive of new skin. 👶

👍 In stock & ships from NJ in 2-3 days.

572 reviews


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  • "Best Baby Skincare Products" – the BUMP (2018 Award Winner)
  • Reformulated by PhD Chemist (MIT) to address customer complaints about previous generations’ scent levels, improve the way the lotion spreads and absorbs, increase overall skin hydration
  • Organic Aloe Vera, Shea Butter, Vegetable Glycerin, Sunflower Oil, and Jojoba Oil naturally nourish your baby's skin
  • Natural Lavender & Pink Grapefruit Essential Oils provide a gentle, calming effect
  • Developed by doctors, trusted by parents
  • Enriched with Vitamin E for deep moisturizing without residues or greasiness
  • NO silicones, parabens, dyes, phthalates, formaldehyde, PEG, petrochemicals, nut-based ingredients, animal by-products, or harsh chemicals
  • Naturally derived, hypoallergenic, vegan, gluten-free, and biodegradable
  • Never tested on animals - Certified Cruelty-Free from PETA and Leaping Bunny
  • The original hand-drawn artwork on this bottle helps support local artists
  • 99.95% Natural

Puracy Organic Baby Lotion is an organic, lightweight moisturizer that nourishes your baby's skin all day long. Packed with rich hydrating ingredients and clinical-grade vitamins, your baby's skin will feel soft and smooth after just one use. The food-grade, plant-based ingredients were carefully chosen and developed into a premium solution by Puracy, a trusted source for natural and organic, plant-based, safe, hypoallergenic, and effective household essentials. The proprietary blend of renewable ingredients is safe for all skin types and all members of your family.


Purified Water, Organic Helianthus Annuus (Sunflower) Oil, Organic Vegetable Glycerin, Glyceryl Stearate (Plant-Based), Vegetable Cetearyl Alcohol (Plant-Based), Sodium Stearoyl Lactylate (Vegetable-Based), Capric Caprylic Triglyceride (Coconut-Based), Vegetable Cetyl Alcohol (Plant-Based), Organic Aloe Barbadensis (Aloe Vera) Leaf Extract, Organic Butyrospermum Parkii (Shea Butter) Oil, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Phenoxyethanol (Biodegradable Preservative), Ethylhexylglycerin (Plant-Based Preservative), Xanthan Gum (Plant-Based), Lavender Essential Oil, Pink Grapefruit Essential Oil, Tocopheryl Acetate (Vitamin E), Lecithin (Plant-Based)


  • Apply liberally, as needed, to your baby's clean, dry skin. Avoid contact with eyes.

Organic Baby Lotion

Based on 572 reviews
★★★★★ Reviewed on 06/03/2020

Better product for my babies
Unlike other natural products, Puracy doesn’t break my children out. With other products, my children break out in a rash. However, with this my children’s skin is still clear. The smell is great, not too powerful.
-Misty B.

Customer Reviews
4.3 Based on 572 Reviews
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Hannah G.
United States United States
Thick, Takes Time to Absorb, but Works Wonderfully! Scent is okay.

I use this for my body - it has definitely made a difference for my dry skin and eczema in a short time! It goes on thick and takes a while to rub in and absorb, but it is not sticky. I was hoping for more grapefruit to come through in the scent; instead it is more earthy/somewhat sagey like all the natural lotions out there...

Megan C.
United States United States
Bedtime necessity!

We can't get enough of this lotion. Baby loves it best!!

rebecca i.
United States United States
Love it!

This is the only lotion that worked for my little one. Any other lotion that we tried for my little one left her skin flakey.

Mary G.
United States United States
Great lotion for all, not just kids!

Purchased this for my kids. Love a pump lotion because they are always on the move. This stuff has a light scent, moisturizes well and soaks right in. No irritations. I now run in their room for a pump on MY hands during the day. Good stuff - clean ingredients. Can't beat it!

Katie E.
United States United States
Subtle scent, nice

Confident using this safe product, it also has a pleasant scent that is not too strong, which I like.

Aimee Q.
United States United States
Love it

Nice simple smell that’s not too strong. Just the right consistency and absorbs well. Clean ingredients! Win all around :)

Dani H.
United States United States
Loooove this product!

The smell and moisture this lotion gives my baby makes me want to sit around and sniff her all day haha! We now have a ton just waiting to be used up.

Paula D.
United States United States
Baby lotion

Love this lotion for my kids. Smells great, moisturizes well, very soothing calming for our nighttime routine.

Rishabh G.
United States United States
Great product!

Non sticky and does the job well.

United States United States
Wish it didn't have phenoxyethanol in it.

I loved this product, but was angry when I went to order another bottle and realized it had phenoxyethanol in it. There are conflicting studies about safety regarding the chemical, however, it is widely accepted that it is only safe in concentrations below 1% (Many countries restrict use to > 1%.) The problem is, so many cosmetics, cleaners, baby wipes and non-direct food items have the same chemical to the point that it is just not practical to believe you are not letting yourself or your children be over exposed. I actually started buying at puracy because many of their products do not contain this, and I assumed every product did not. Please do not believe that just because a chemical is biodegradable, it means that it is safe. It is not.


Hi Glenn, Thank you for your review. I understand your concern with phenoxyethanol and I'd like to shed some light on this. We use phenoxyethanol at a concentration of less than 1% per volume. It's a biodegradable preservative naturally occurring in green tea that is a safer alternative to parabens and formaldehyde, and it helps stabilize our products because it does not react with other ingredients, air, or light. It prevents mold and bacteria from growing in a product where oil and water are combined, and it gives our lotions a 2-year shelf life. When oil and water are combined in a product, some sort of preservative is required to make the product last longer than a couple of months. Please know that we do all that we can to offer the most natural products that we can while providing a lot of value. Whole Foods has deemed the ingredient acceptable in its body care quality standards. The Cosmetics Ingredient Review has deemed the ingredient safe, and research shows the ingredient is not a strong skin irritant or sensitizer. We also use it at such a small percentage in our products that it is not going to cause any issues. For more information on our ingredients, please visit our Ingredients Portal on our website. Best, Puracy Customer Experience