Spotlight

Is SLS Bad? What to Know About Sodium Lauryl Sulfate

Is sodium lauryl sulfate bad? Discover common SLS products, potential effects, & how to avoid them by switching to natural home and personal products.

What Is Cocamidopropyl Betaine?

If you carefully read the labels on your personal care products, you've probably seen “cocamidopropyl betaine” somewhere. But what does it do? Is it the same as coco-betaine?

Dimethicone: Is It Safe for Skin & Hair?

Dimethicone is a silicone-based polymer derived from silica commonly personal care products. Is it safe to use, and is it safe for the environment?

A closer look at EWG grades for Puracy Natural Laundry Products

Update: EWG now ranks Puracy Natural Laundry Detergent "A" as of November 5, 2019. We wanted to take a moment to proactively address the grade we received on EWG for our Natural Laundry Detergen...