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4.8/5.0 - over 1,600+ reviews

 Natural, Organic Formulas Trusted by Millions

Our goal is to make high-quality, plant-based cleaners and personal care essentials that are effective and safe for every member of your household.

Naturally derived

Biodegradable

Doctor formulated

Cruelty free

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"With 99.4% plant-based ingredients and a 10X concentrated formula, Puracy's Laundry Detergent is one of the most effective on the market while remaining gentle on delicate clothes and sensitive skin."

Natural cleaning that actually works

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Families everywhere depend on us for a clean, eco-friendly home.

A natural, plant-powered clean for every member of your household. Safe, naturally derived formulas you can trust.

Natural yet effective formulas for the toughest stains and mess

With at least 96% of natural ingredients in each of our products, we effectively clean your home while also upholding eco-friendly, sustainable standards.

2015-2023 Puracy milestone banner celebrating achievements, featuring icons of awards, sustainability efforts, product launches, and customer milestones on a white background w/ green and orange accents.

Nine years of glowing awards & reviews. Trusted by millions.

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Over 40,000 5-star reviews

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Over 20 million sold

number-1

10+ #1 best sellers on Amazon, since 2013

FAQ

Puracy's mission is to make safe, natural, and efficient home and personal care products accessible to families for healthy living. We're committed to transparency, natural ingredients, and sustainable practices.

Absolutely! All Puracy products are designed with safety in mind, not only for humans but also for our furry friends. We carefully select ingredients that are gentle yet effective.

Puracy uses a blend of natural ingredients and gentle synthetic elements in our products. We strive to use plant-based ingredients whenever possible and all our formulations are free of harsh chemicals like sulfates, parabens, phthalates, and dyes.

Yes! We've worked hard to ensure our natural, plant-based products are just as effective, if not more so, than traditional chemical-based products. You can enjoy a clean and healthy home without compromising on performance.

We prioritize sustainability in our practices and product design. Our ingredients are biodegradable, our packaging is recyclable, and we offer refills to reduce waste.

You can purchase our products directly from our website. We offer a secure checkout process and various payment options for your convenience. Our products are also available at select retailers like Target.

Puracy ships to all 50 U.S. states. Orders over $55 ship free, as do subscription orders. For orders under $55, shipping is $10.95.

All purchases are covered by the Puracy Pure Love Guarantee - you’re going to love our products so much that we guarantee it. In the unlikely chance that you try a Puracy cleaning or personal care natural product and don't like it, we’ll give you your money back. For quality control, we may ask for information about your experience, about the product, and may request you send the product back for inspection.

Yes! Once your order has been shipped, you will receive a tracking number via email. You can use this number to track your order until it reaches your doorstep.

We're here to help! You can contact our customer service team via support@puracy.com or by calling 1-800-769-5038. We aim to respond to all queries as quickly as possible.

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Pure Love Guarantee

You’re going to love our products so much that we guarantee it. In the unlikely chance that you try a Puracy cleaning or personal care natural product and don't like it, we’ll give you your money back. For quality control, we may ask for information about your experience, about the product, and may request you send the product back for inspection.

Every purchase helps us donate to families in need and supports local artists.