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From the millions sold, to the tens of thousands of five-star reviews, our complete line of natural cleaning products live up to the hype.

• Plant-based formulas, made in the USA

• More effective without harsh chemicals

• Designed by doctors with your family in mind

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25k+ perfect reviews

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Free* & fast shipping

bottles

Over 8 million sold

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Money-back guarantee

Lisa

★★★★★

"It truly does wonders for my kids' clothes! I can't think of a stain it hasn't gotten out! I treat my childrens' clothes as investments so I can pass them down. No stains here!!"

number-1

#1 Best seller

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Rated 5 stars

bottles

Millions sold

Developed by doctors, trusted by families.

From the beginning, we wanted to craft the safest, most natural, and effective cleaning & care items possible. That’s why we partnered with chemists, doctors, and experts to find solutions that are gentle on your family & surfaces, tough on stains & grime, and safe for those with allergies and the most sensitive of skin.

Plant-powered performance.

From sustainably-harvested coconuts to common vegetables, the 100% biodegradable ingredients inside each bottle of Puracy Stain Remover clean better, are safe for gray water & septic systems, and are naturally hypoallergenic, plant-powered, gluten-free, vegan, and Certified Cruelty-Free.

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Plant-based

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Vegan-friendly

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Eco-friendly

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Highly reviewed

A few of our hero ingredients

Sustainable cocounts

Plant matter

Whole corn

Natural minerals

Never any "Bad Stuff."

We didn't cut corners, use any fragrances, or add dyes. And you’ll never find the following in any Puracy product: sulfates (e.g. SLS, SLES, SCS), caustics, phosphates, phthalates, animal byproducts, chlorine, allergens, artificial optical brighteners, perfumes, chlorine, ammonia, formaldehyde, bleach, and much more.

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No bad stuff

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Highly reviewed

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Highly reviewed

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Made by Doctors

A few of our satisfied customers

Real customer results